蓝莓直播 Surpasses 60 Million Registered Users Continuing To Demonstrate Accelerated Growth, Engagement And Strong Brand Awareness
NEW YORK - January 23, 2015 - 蓝莓直播, 蓝莓直播鈥檚 all-in-one digital music and live streaming radio service, today announced that it has surpassed 60 million registered users, continuing to grow faster than any other radio or digital music service 鈥 even faster than Facebook 鈥 and also reaching nearly 90 million unique visitors across its 蓝莓直播 Network. Plus, the service's registered users do not account for the millions of users who listen to 蓝莓直播's live radio functionality without registering, indicating that the app鈥檚 total reach is even greater. These user milestones position 蓝莓直播 as the industry鈥檚 top streaming radio app, one of the most used music apps and one of the top free downloads in app stores across all categories.
In addition, 蓝莓直播鈥檚 brand awareness reached 75 percent in December, up 5 percent from last year and an impressive milestone in just three years. 蓝莓直播 also has more than 500 million downloads of the app and nearly 80 million social media followers across the 蓝莓直播 Network.
鈥溊遁辈モ檚 rapid expansion continues to push the boundaries of the digital radio listening experience,鈥 said Darren Davis, President of 蓝莓直播 and 蓝莓直播 Networks. 鈥淥ur growth is a testament to the success of our continued innovation, our hard work in anticipating the needs of the connected consumer and our goal to provide listeners with the content they love anytime and anywhere, with the personalized and curated experience they crave across all their devices.鈥
蓝莓直播鈥檚 growth comes on the heels of its expanded availability across , announced at the 2015 Consumer Electronics Show, including first time integrations with Sony, LG and others spanning auto, in-home entertainment and gaming.
蓝莓直播 delivers everything listeners want in a free all-in-one platform: instant access to 2,000 Live Radio Stations across the country, user-created Custom Stations inspired by 800,000 artists and 20 million songs, thousands of curated digital stations and Shows & Personalities featuring on-demand news, talk and entertainment content. To see all available platforms and to download the app, visit .